Are Vehicle Graphics or Wraps an Effective Advertising Choice?

The answer is a resounding yes. Consider:

• “Individual vehicle advertising generates between 30,000-70,000 daily vehicular impressions,”

• “Mobile advertising generates 2.5 times more attention than a static billboard,”

• “Vehicle graphics are one of the most cost effective means to advertise a business everywhere the vehicle travels

Are wraps appropriate for small businesses?

There is a common misconception that vinyl car wraps are only for companies with large vehicle fleets. This is not the case.

Taking advantage of mobile advertiseing legitimizes your business and introduces your brand and logo to customers in your area and everywhere your vehicles travel. When small or medium sized businesses use vehicle graphics, it puts them on the same playing field as large corporations.

How much do car wraps cost?

The cost of vinyl wraps depends on the size of the vehicle that we cover. We can wrap cars of any size. A complete wrap typically ranges from $1,000 to $3,000, which includes:

• Vinyl graphics design
• Printing services
• Professional installation

However, Signs of Excellence can apply several areas of graphics to company vehicles at much lower cost than a complete wrap. A logo, address and phone number professionally applied to a vehicle is a very effective, lost cost, means to advertise your business. Vehicle graphics gives the vehicles new advertising purpose, while preserving the original vehicle paint.

Different from painted advertising, custom vehicle graphics can be changed if branding or the advertising focus changes over time. If advertising on your vehicle is no longer desired, Signs of Excellence can professionally remove the graphics without causing damage to the original paint.

How do vehicle wraps compare to other forms of advertising?

The Outdoor Advertising Association of America says that vehicle advertising can be the most effective and efficient form of advertising, reaching more consumers at a lower cost per thousand impressions than any other form of advertising. On average, vehicle graphic advertising costs as little as four cents per thousand impressions. This is significantly lower than other forms of advertising.

Call Signs of Excellence to get a quote to covert your vehicles to a mobile advertising platform. 724 325 7446